Baozun BZUN stock price is down 12% in the last 5 days & volume is up 290%, but is it over for this breakout stock?
In this in depth report, I look at 5 KPIs: Technical Analysis, Volume, News Cycle, Fundamentals & awareness campaigns.
Before we get started, I like being methodical and easy to understand so I have developed a ranking system for my stocks. I call it, Alexander Goldman’s “HOT Stock Ranking!”

The official heat level for BZUN is, a 🔥1 out of 4
Before I get ahead of myself and just jump right into this exciting breakout stock, I wanted to introduce myself.
Hello 🙋♂️ My name is Alexander Goldman. I have been trading small cap stocks, breakout stocks and trending stocks for 20 years now. I established the coveted HOT Stock Reporting system.
To find out more about my story, CLICK HERE
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Baozun Company Information
Company Name: Baozun Inc
Ticker: BZUN
Exchange: NASDAQ
Website: https://www.baozun.com/
Baozun Company Summary:
Baozun, Inc. operates as an holding company, which through its subsidiaries provides brand electronic commerce (e-commerce) services and solutions. Its services include apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; fast moving consumer goods, and mother and baby products; and insurance and automobiles. The company was founded by Wen Bin Qiu, Jun Hua Wu, and Qing Yu Zhang in August 2007 and is headquartered in Shanghai, China.
Baozun stock price is due to News?
May 12, 2022 (GLOBE NEWSWIRE via COMTEX) — SHANGHAI, China, May 12, 2022 (GLOBE NEWSWIRE) — Baozun Inc. (Nasdaq: BZUN and HKEX: 9991) (“Baozun” or the “Company”), the leading brand e-commerce service partner that helps brands execute their e-commerce strategies in China, today announced that it will release its unaudited financial results for the first quarter ended March 31, 2022, on Thursday, May 26, 2022, before the open of U.S. markets. HERE
Compare Baozun BZUN stock Price vs Competitors
CDK Global CDK HERE
Cinedigm Corp. CIDM HERE
Trending Stock BZUN 5 Day Chart

BZUN Stock Price HOT Stock Grade:
BZUN is, a 🔥1 out of 4 . Here are my takeaways on it and why it is just a 3 out of 4.
BZUN Trading Volume
The volume, the normal trading volume is established by the previous 30 days of trading and this stock is trading at an increase of 290% over the average. Normally, this indicates a higher demand in the stock or a sell off (selling pressure).
Trading 101: volume is measured in the number of shares traded. Traders look to volume to determine liquidity and combine changes in volume with technical indicators to make trading decisions. So, let’s take a look at the technical indicators.
BZUN Technicals
The technical analysis “chart reading”, this stock is down12% on the 5 day chart and the overall trend for the long term chart, the 1 month, is down 14%. BAD BAD BAD
Trading 101: Technical indicators are technical tools that help in analyzing the movement in the stock prices whether the ongoing trend is going to continue or reverse. It helps the traders to make entry and exit decisions of a particular stock. Technical indicators can be leading or lagging indicators.
BZUN News Cycle
The news, there is no significant news.
BZUN Fundamentals
The fundamentals, how a company is doing financially can be a serious KPI and there is no exciting financial filings associated with this stock. Great growth

Trading 101: Fundamental trading is a method where a trader focuses on company-specific events to determine which stock to buy and when to buy it. Trading on fundamentals is more closely associated with a buy-and-hold strategy rather than short-term trading.
BZUN Awareness
Marketing efforts “Awareness Campaigns” Just like advertising a product is important, advertising a publicly traded company during a news cycle is critical for the stock price of a company.
I have found marketing efforts around the investor awareness of this company. So, I have awarded this stock a 1 out of 4. Do you agree? Write me a line at [email protected]
Again, two heads are better than one, let’s work together to have the best trading year of our lives!
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Tom Furukawa – Chief Executive Officer 26+ years of senior level management experience for some of the world’s most successful companies including: IBM Tivoli, Yahoo!, Kelley Blue Book, The Enthusiast Network, The Rubicon Project, Enstigo, ZEFR and the Ad Exchange Group. Brings deep experience in development and product management for advertising and digital media technologies.
Brent Suen – President, Chairman and Director 27+ years of experience in the investment banking industry. Began his career in merger arbitrage at Bear Stearns as the firm’s youngest hire. Founded Axis Trading Corp in 1993 and sold it to a division of Softbank in 1996. Worked in Asia for 17 years advising Ecommerce and Software as a Service companies on M&A.
Steven Hartman – Chief Product Officer 25+ years experience in enterprise software and marketing at major tech companies, including: Yahoo!, IBM, Acxiom, Kenshoo, The Rubicon Project, and Siebel Systems. Served as VP of global marketing at Kenshoo and VP of marketing at Viglink.
Joshua Jacobs – Independent Director Pioneer in the programmatic media-buying industry. Led innovative technology companies on a global scale. Serves as independent director of Maven. Co-led fundraising, acquisition and integration of four media companies. Former CEO of Accuen and a president of Omnicom Media.
Lea Hickman – Independent Director 30+ years leading product teams to deliver world-class products. VP Product Management at Adobe where she led the product management for all design, web and interactive tools including Dreamweaver, Flash, Indesign and Illustrator. Led the strategy of Creative Cloud, which transformed Adobe into a SaaS company.


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